A Comprehensive Web Platform for Nursing and Public Service Education
Custom development of an edtech website offering training courses with over 150,000 successful graduates
ABOUT the project
- Client:
- Educational Company
- Location:
-
Germany
- Company Size:
- 100+ Employees
- Industry:
- Edtech
- Solution:
- Custom Software
Services:
Technologies:
The Leobit team helped the customer develop a comprehensive web platform that provides training and educational courses for nurses. The solution provides a selection of learning programs and consultations for both individual caregivers and organizations. With an intuitive interface, users can easily navigate key information, including blog content, course listings, and direct contact options with the client’s organization.
We delivered a large web platform with a significant number of pages fully aligned with the customer’s requirements. Our team was proactive in key areas and showed great commitment while conducting training to help the client’s specialists manage the platform efficiently.
Customer
Our client is a German-based academy that provides educational courses and training for sectors like social services, healthcare, and nursing. They provide different training formats, such as distance learning, part-time courses, block courses, and in-house programs. The company designs its courses in strict adherence with federal and state regulations.
Business Challenge
The customer wanted to build a convenient website for delivering its training and courses for nurses. They had a UI/UX design concept for the platform, but needed additional technology expertise to implement it. The goal was to build a user-friendly platform that runs smoothly and delivers data to the client’s CRM platform.
Why Leobit
The customer was satisfied with our technology expertise and readiness to deliver a large web platform in the short term and with strict alignment with their needs and business logic.
Project
in detail
The customer already had a UI/UX design concept for the web platform, along with the list of pages that had to be delivered. Our specialists analyzed their needs and started working on building the platform’s core functionality.
Our team used WordPress to develop most of the pages on the website in strict adherence to the customer’s design concept and branding. In particular, we delivered the pages with course selection and descriptions, blog pages, and contact forms scattered across the website.
Our team configured the cookies logic and ensured that data from the platform is delivered to the client’s CRM. To ensure efficient and reliable data flow, we used out-of-the-box integration plugins.
We continue optimizing the customer’s platform and customizing some of its pages on demand. Our specialists also ran an introductory call with the customer’s team. During it, we provided training and guidance on using the website functionality and updating the pages without external help.
User-Friendly Web Platform with Rich Content
Our specialists used the latest WordPress, HTML, and CSS features and plugins to deliver convenient and user-friendly pages for the customer’s platform. In particular, we created:
- Home page and pages with the client company description
- A page with the overview of courses
- Individual course pages, along with the checkout flow of courses
- A convenient blog with an intuitive interface for adding new entries
- Contact pages and functionality for booking a free consultation
- FAQs across different pages on the website
Integrations for Data Analytics
To help the customer weaponize data from the platform, we implemented the cookies functionality. We also integrated the platform with 1CRM by using the corresponding integration plugin. As a result, learners’, sales, and support data from the platform, such as consultation requests or course inquiries, is delivered to a single CRM system. This helped the customer reduce manual data entry and gain clear visibility into the sales funnel, conversions, and student engagement.
Technology Solutions
- A convenient web platform built with a range of content-heavy pages built with WordPress, HTML, and CSS.
- Functionality that aligns with the customer’s sales funnel.
- Integration with the customer’s CRM through the use of a custom 1CRM plugin.
Value Delivered
- Clear, actionable roadmap for scaling the platform into new Middle Eastern markets.
- Established a future-proof architecture that supports long-term growth and maintainability.
- Introduced OAuth-based identity flows, and customer-managed role setup, reducing manual operational effort in this area by nearly 100%.