The Customer Confidence Index is showing unusual volatility from month to month, making it harder for supply chain businesses to predict demand and plan accordingly. Current geopolitical challenges and poor communication and coordination across suppliers, manufacturers, and logistics providers add even more complexity.
This heightened volatility, changing customer behavior, and growing competition are forcing logistics companies to reassess their business models and figure out how to retain or increase their market share. According to Accenture, 83% of logistics executives feel threatened by digital service providers and start-ups offering end-to-end visibility across the supply chain. With customers increasingly demanding it, 43% of logistics companies fear becoming acquisition targets if they don’t invest in expanding their offerings.
Investing in modern technologies can help supply chain companies keep up with the tides and tackle the challenges facing the market. Yet, the question remains:
Should your business choose an off-the-shelf software solution?
Or is it better to invest in custom logistics software development tailored to your needs?
In this article, we’ll compare both options, highlight their strengths and weaknesses, and explain in what cases they are most applicable. By the end of the article, you will better understand which approach best suits your business needs.
But let’s start from the basics.